Someone will lose some hair in this war!
Written by Kostas Tzounopoulos   
Thursday, 11 October 2007
Carm Lyman, Sandisk's spokespersonMicrosoft's Robbie Bach recently said he expects Zune to get in the No2 sales rank position this holiday season. But ZDnet's David Berlind challenged Robbie Bach to shave his head if that won't happen or he will shave his head if it comes true. But Carm Lyman (photo), Sandisk's spokesperson accepted this challenge from ZDnet to shave her beautiful hair too if Microsoft takes the No2 position from Sansadisk...

 

 

 

 

 

The full story from ZDnet's David Berlind

Microsoft's Robbie BachLast week, in an open letter to Microsoft President Robbie Bach, I offered to shave my head if, after the holiday 2007 market share data is tallied, Microsoft’s share of the portable digital media player market puts its Zune-branded players in 2nd place ahead of the current 2nd place holder SanDisk. A recent Bloomberg report quotes Bach as pledging that Microsoft will be in the #2 spot by the time the holidays are over.

For the challenge to be official, Bach must accept by close of business on Oct 31 (he hasn’t yet) and he must agree to shave his head if Microsoft doesn’t make it to #2 (there are a few other reasonable conditions like, the challenge is void if Microsoft acquires SanDisk or Microsoft changes its announced lineup for the holidays). According to the NPD Group, Microsoft is currently ranked #4 with 3 percent of the market, Creative is 3rd with 4 percent, and SanDisk is in 2nd with 10 percent. JupiterResearch analyst Michael Gartneberg agreed that Microsoft has a good shot at #2 if it is willing to “spend time on marketing and evangelizing.” 

Carmella (Carm) Lyman - Sandisk's spokesperson

 OK. And then Carmella Lyman (photo above) sent him am e-mail saying she accepts the challenge! :

I, too, am so confident about SanDisk’s Sansa product line up for the holidays that I’ll put my head of hair on the line, too…..If we lose our #2 stake you can shave my head as well.  You and I would be taking to the shears together. That’s how confident I am about SanDisk and the great products we have this holiday season.

I don't know if Robbie will accept the challenge too, but maybe David Berlind should have turned to J Allard about hair challenges

J Allard gets N'Gai like dreadlocks

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Last Updated ( Thursday, 11 October 2007 )