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Microsoft in-store device |
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Written by Kostas Tzounopoulos
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Wednesday, 18 October 2006 |
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Impart Media Group announced that they will be Microsoft's supplier of LCD touch screen merchandising systems...
The announcement is the following: Impart(TM) Media Group, Inc. (OTC Bulletin Board: IMMG), a unique full service provider of hardware, content, and advertising for digital media networks announced today it has been named supplier for Microsoft Corporation's in-store interactive marketing initiatives for both the ZUNE(TM) personal media player and upcoming, Vista(TM) operating system release. The merchandising system employs an LCD touch screen and is based on the Microsoft XP Embedded(TM) platform -- delivering a rich media experience to the consumer -- at the point-of-sale. The robust system was designed to be mass scalable and allows for future expansion, including networking. [.....] The company's digital media solutions enable the simultaneous delivery of video, stills, text, web, and animation content to a variety of remote audiences in real time, allowing for immediate customization of messages through a centralized network operations center or secure web portals.
(full announcement here) We don't know for the moment what this device is capable of doing. Impart Media Group generally can provide interactive LCD touch screens. You can see one of their previous retail advertising works here, and in the photo at the right also.
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Last Updated ( Wednesday, 18 October 2006 )
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