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An Adult Swim limited edition Zune |
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Written by Kostas Tzounopoulos
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Friday, 27 April 2007 |
Last night in an Adult Swim event in New York, 500 Zunes containing some Adult Swim shows, were given to attendees instead of a normal presentation. Reading the press release it doesn't imply they look different than normal Zunes, they only contain Adult Swim preloaded content. EDIT1: The "Adult Swim" logo is also printed on these Zunes. EDIT2: ZuneInsider posted some photos of the box...
From BusinessWire : NEW YORK--(BUSINESS WIRE)--In typical Adult Swim fashion, the network again steered clear of the norm and provided to a packed house of 500 television media buyers, executives and press an Upfront presentation like no other. Basic cable’s leading network with Adults 18-34 partnered with Microsoft’s Zune to unveil its new fall line-up on specially-branded Zune digital media players. Event attendees enjoyed a festive Adult Swim party earlier this evening in New York, complete with food, drink and Adult Swim series activities. Instead of sitting through a presentation filled with numerous charts, video clips and lectures, guests were surprised to receive their very own presentation in hand at the end of the night—on their new Zunes. The 30 gigabyte Zune players were pre-loaded with a video presentation hosted by the dapper film aficionado and columnist from Turner Classic Movies, Robert Osborne, and also included full episodes from new and returning series, original music and still photos. “Adult Swim’s mission is to challenge the status quo, offering edgy, hilarious, often in-your-face programming that gets noticed,” said John O’Hara, senior vice president and general sales manager for Adult Swim. “So we are pleased to partner with Microsoft’s Zune to deliver our new line-up on a sleek, cutting-edge device that will definitely get some attention—and provide our guests a great form of entertainment.” [...] Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.’s network offering original and acquired animated comedy and action series for young adults. Airing overnights six days a week for a total of 45 hours weekly, Adult Swim shares channel space with Cartoon Network, home to the best in original, classic and acquired programming for children and families, and is seen in 91 million U.S. homes.
EDIT1: as ZuneInsider says the Adult Swim logo is printed on the Zune as seen on the photo above. EDIT2: Some photos of the box posted on ZuneInsider:
On the box there is written (using a hologram-like material): Adult Swim is/was your friend Adult Swim Home Page [via Engadget & BusinessWire ] Related articles: Video: The Halo 3 Zune limited edition Halo 3 Zune Limited Edition
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Last Updated ( Saturday, 12 May 2007 )
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