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Don Mattrick an adviser of Microsoft Print E-mail
Written by Kostas Tzounopoulos   
Thursday, 22 February 2007
Don Mattrick, Former Head of Electronic Arts' Worldwide Studios, Joins Microsoft As a Strategic Adviser for Entertainment and Devices department. According to Peter Moore of MS games business, he won't be a replacement for the recently departed Bryan Lee and not normally added to the managerial ranks...
[...] As for its challenges, Mattrick said, “Look at what they achieved in six years to any other company in the industry. The comparisons are interesting but I am more impressed by the trend line. The company also has tremendous assets in other parts. Zune is a smart strategic entry to the market. If you think about entertainment and where it is going, Microsoft is the only company to participate in all those areas of the business.”[...]
[...] Moore stressed that Mattrick would be working with the entire Entertainment and Devices division, including James "J" Allard's Zune music player group.[...]
[via MercuryNews & NewsWeek
Last Updated ( Thursday, 22 February 2007 )
 
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